When you come to a stage where despite all the hard work and attention applied into your SEO activities, you still have got empty hands, and the ROIs are depressingly low. Then it is time for you to revise things by getting back to the basics.
We do tend to make mistakes that may be petite in nature; however, the aftermath may be huge. Especially now that major search engines like Google have started to behave like a rigid kid when it comes to its algorithms and updates. You may be expecting one update, and you may get a bunch of three in a quarter so the best approach would be to move on with this domain in a careful manner.
If you are not getting results from your SEO campaign revise your optimization strategy and focus on basic SEO activities. Following are some very basic SEO points that are usually overlooked by experts.
You may have optimized your on-page SEO factors before; however, there is no harm in revising the process. Maybe you will come across some common blunders that you may have done while setting things up in a rush. Ensure that the Meta title, alt tags, heading tags and even Meta description you have written is smart and within the set allocated characters threshold.
Content no doubt is the king, but not every content, i.e. it must be quality content. You must ensure that you are publishing blogs with the right keywords and relevant ideas that are juicy and appealing in nature. Avoid spamming and keyword stuffing, focus on low competitive and long-tail keywords.
Many of us think that they are done once they have posted their fresh content; this is where the problem starts; one simply cannot just post the blogs and leave them unattended. They shall be shared on top quality social media sites so that things can go viral and traffic flow can be improved.
Are you creating and posting them regularly on reputable domains? If your answer is ‘no’ then you have got the answer to your question of why your SEO campaign is not working as it should.
Focusing on all the above basic SEO activities while working in busy markets of Dubai may prove to be a tough ask, therefore relying on a specialist could be your best bet. You must consult with professional SEO services company in Dubai that is reliable and affordable in nature and has got what it takes to bring you out of this vicious circle.